Indian WhiskyLike other upstart whisky industries, India faced difficulties convincing consumers to try a locally produced product. Most believed that a good single malt could not be produced in India. To deal with the understandable prejudice, early strategies targeted international markets, that would then, in theory, go on to ignite local demand given positive feedback. Companies like Amrut passed the test in the toughest location: Scotland, the home of Whisky, where they garnered fantastic praise early in the game. Others, like Paul John have followed with impressive ratings from whisky writer, Jim Murray. Typically big-boned, full throttle styles, the Indian Single Malt category promises some of the most exciting young whiskies on our shelves.